Early winter 2012 Fox Sports Design teamed up with us to create the promos for Fox Sports’ broadcasts of the NFL Playoffs.
When working with the team at Fox Sports Design, you know you’ll be working with a solid and highly creative concept from the start. You can also be sure that the direction you’ll be given along the way will lead to a final result with immense impact.
We created the 3D elements to make up the foundation of these promos. A big part of our work was to create the look of the glass slides and to integrate all players with them. The slowly moving players in the glass slides are actually warped still images giving the illusion of high speed shot footage.